Today’s wellness program participants are mobile. What about your wellness communications?

Let’s face it: It can be challenging, if not seemingly impossible, to reach wellness program participants with important health communications. And, it’s not getting any easier, thanks largely to the endless competition for people’s time and attention. Instead of competing against one of the biggest distractions, embrace it. We’re talking about the mobile device –…

A customized newsletter ensures multiple audiences are on the same page with wellness programs

The Local Government Center (LGC) in New Hampshire had a challenging charge. The non-profit organization had to keep a diverse, statewide audience apprised of timely health and wellness information. The LGC needed to get the word out to local, municipal, school, and county employees including labor, management, and elected officials. The LGC discovered that the…