Quick Summary: Knowing what your employees think about wellness and health enables you to more effectively plan and implement a wellness program. Two tools—a survey and an introductory email (discussed in part 2 of this article series)—can help them identify health topics of interest, the types of services they would use, and the ways they want to receive health communication.
Before launching a wellness program, gauge the interest and preferences of employees. An effective survey introduces your workforce to the idea of worksite wellness, solicits their involvement and approval, and plays a major role in helping to launch (or re-launch) a successful program.
The quick scoop on surveys
An employee wellness interest survey should be anonymous, with no personal information requested. The best surveys are constructed with an open mind and a plan to use the data once it’s gathered. Keep questions easy to understand; employees should be able to answer them quickly.
• Assess your internal resources to construct a survey and gather and summarize the data. Perhaps your IT people or the office “geek” can be your best ally on the tech side.
• Construct your survey but don’t ask questions about programs you can’t deliver (an example: Don’t ask if employees would work out at work if there were an onsite fitness center if you could never ever build one. You don’t want to set up false expectations about what you can deliver.)