The reason I raise this subject is because employees seem to be craving more autonomy and flexibility in when and where they work. In fact, when you talk to people who have this freedom in time and geography, they seem very satisfied and happy in their work.
So being a Capitalist Pig at heart, when I get a hot, new, multi-million dollar business idea that is a sure bet, the first thing I do is become Walter Mitty. I daydream about it. And then, if it still seems cool, I write a sales letter as if I were pitching the business I imagined.
A couple years ago, I did just that with a scheme I called NOffice. It was an idea to offer a platform or association of sorts to business owners who wanted to explore the concept of going virtual. The truth is the idea came from brainstorming the question:
“What would be the single most impactful, inexpensive, quick, and simple way to build a culture of wellbeing? And the knee-jerk reaction was: Go virtual.”
So, with that in mind, here’s my Walter Mitty draft of the sales letter from the fictional, Businesses Without Buildings Institute, Your Home NOffice Resource, promoting the concept of workplaces going virtual.
What’s the take away of this article? Think about taking part of your business virtual to improve your workplace culture. I think you’ll be amazed!
Shawn is the President and Founder of Hope Health. For over 30 years, his work has focused on bringing clear, easy-to-read and watch health messages to the public via workplaces. He bills himself as the “Best C+ Student in the Wellness Biz” because, as he says, “I like to challenge the notion that there is no such thing as a stupid question.” Shawn is on a mission to tie workplaces into their surrounding communities to share resources and ideas in an effort to improve the health of all Americans.
You may reach Shawn at sconnors@HopeHealth.com or 800-334-4094.