Beyond the walls of your company exists a local community filled with grassroots groups and experts discussing health-related issues and activities around the area.
These individuals are passionate about health and wellness. Why not look to these neighbors for help in injecting flair and relevance into your workplace wellness program and health communications?
Potential local sources include:
- Chefs or dietitians who could provide healthful recipes for your newsletter or cooking demonstrations at a company lunch-n-learn.
- Fitness shop owners who might write guest blogs on what to consider when looking for new athletic shoes or a new bike. Often local fitness shops will organize groups for walking, running or bicycling enthusiasts. Getting and including information about club meeting times and dates would make great additions to your newsletter or calendar.
- Personal trainers who could assist in putting together a short video on proper stretching or lead a Yoga group during the lunch hour or after work.
- Non-profit agencies focused on emotional and mental health might have structured workshops they would be willing to put on for your employees, or at least provide you with handouts for local resources.
- Hospital staff members who could contribute information or provide talks on various medical issues and conditions.
The list could go on and on. The point is there are many local resources within your own community. Most are eager to share what they know either because it:
- Fulfills their mission
- Makes people more aware of their business if your employees should need their goods or services in the future
All it takes is minimal time and effort on your part to seek out these resources.
- Check with local parks and recreation departments to see what activities they offer and who is instructing the programs for ideas of what you might do in your workplace and individuals to approach about helping.
- Team with other local business that have workplace wellness programs and jointly offer programming.
Want more creative ways to strengthen your wellness communications and engage your readers? Download our new, FREE eBook, New Perspectives in Wellness & Benefits Communications.
Starting on Page 14, you’ll find an array of ideas you can put to use immediately – such as sprinkle your communications with familiar faces, stories and news about co-workers, or solicit employees who have benefited from your wellness program to share their personal story. Read more in your FREE copy now.