It’s hard to argue that worksite wellness programs provide no value. If money were no object, most organizations would devote whatever financial resources it would take to make wellness programs succeed.
But, let’s face it: How many dollars are devoted to a wellness program is a factor – a huge factor for most organizations. Therefore, individuals who are charged with overseeing a company’s wellness program need to be prudent and persuasive when it comes to asking for money.
Here are a few pointers to keep in mind when talking to company management about a wellness budget:
- Be thorough. Think about, and include, all of your requests together for the year. Most leaders in companies appreciate knowing what to expect for the entire year versus getting requests every couple of weeks or months. With a 12-month budget that shows what money is being requested for what efforts, leaders can see the big picture, prioritize their spending, and not be surprised later during the year.
- Be persuasive. Ask participants to provide testimonials that detail how wellness program offerings have helped them. Did the noon walking group help Paulette in Procurement, who was never motivated to exercise by herself before, to now walk three days a week? If so, be sure to have her let leadership know. A person’s words can be powerful.
- Arm yourself with numbers. Justify funding of events based on past attendance. For example, did the stress speaker you brought in for a talk have great reviews and lead to 50 requests to bring her back for another session? Or, did 75 people respond in a survey that they would appreciate starting a yoga group? Company leadership may be more likely to give the go-ahead for efforts that will be met with enthusiasm.
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